Go-to-market strategy
The next seat. Who sells, who generates demand, who leads, and whether that person starts on the bench or on payroll. A channel list that does not change the hire sequence leaves the motion where it was.
Darwinian's Growth line is that sequence in operating form: first revenue infrastructure, first sellers, and a motion that can be staffed.
Workshops cover the same questions when the company is earlier, or when an accelerator cohort is working from one curriculum.
The situation
- The team has traction but cannot name the next hire.
- Campaigns, sales hires, and marketing seats are moving as disconnected experiments.
- The founder is choosing channels without a shared view of who sits in each seat.